Payroll is a commodity. Benefits make you indispensable.
Your clients can switch payroll provider tomorrow. But if you're also giving their employees 200+ brand discounts, virtual GP access, and HR tools — as part of your service — they're not going anywhere.
Each client's logo and colours, or yours, on its web portal.
Set up by us for every client. You don't build anything.
Logo and colours come with Employee Benefits. The web address, the app's store name and the system's emails stay WagePerks.
You're one phone call away from losing a client
Payroll processing is table stakes. Every provider does it. Your clients stay because of the relationship — but relationships aren't enough when a competitor undercuts you by 10%.
Price pressure is relentless
Every year, clients ask for cheaper. Your margins are already thin. You need a way to add value without adding cost.
Clients don't see you as strategic
You process their payroll. That's it. They don't come to you for advice on benefits, wellbeing, or employee engagement. You're a utility, not a partner.
No recurring revenue beyond payroll
Your revenue is flat. You make money per payroll run and that's it. Employee benefits give you a new, recurring revenue stream per head.
Three steps to a new revenue stream
We set up each client
Each client gets its own WagePerks account, set up by us, with its logo and colours, or yours, on its web portal. Staff are invited by email and sign in on their phone or computer.
You sell it to your clients
Pitch employee benefits as part of your payroll service. You set the price to your clients. You own the relationship. You earn the margin.
We run the platform
We handle the technology, the brand partnerships, the healthcare providers. You focus on your clients. Everyone wins.
You already have the clients and the data
You already manage your clients' employees. You already run their payroll. You already have the headcount, the contact details, the employment data. Adding employee benefits is a natural extension of what you already do — not a leap into the unknown.
- You already have employer relationships — no cold selling
- You already have employee data — setting up their staff is quick
- Benefits sit naturally alongside payroll — it's a logical upsell
- Your clients trust you with sensitive data — benefits are a natural extension
- Recurring revenue per employee, per month — not a one-off sale
- Clients become stickier — switching payroll AND benefits is hard
Example: 10 clients, 50 employees each
500 employees × your margin per head × 12 months = a meaningful new revenue stream, recurring, with almost no operational overhead.
You set the price. You keep the margin.
What your clients' employees get
200+ brand voucher discounts, virtual GP access, a confidential counselling helpline, digital payslips, and an app that puts it all in their pocket. All offered as part of your service.
A complete employee benefits platform, offered by you
Employee Benefits
200+ brand discounts, digital gift cards, and voucher discounts. Employees save on everyday shopping — supermarkets, restaurants, tech, fashion, travel.
Virtual GP Service (Health & Wellbeing add-on)
Your clients' employees can book GMC-registered GPs 7 days a week, from morning until late evening. Private prescriptions dispensed at a UK pharmacy. No waiting rooms.
Employee Assistance
A 24/7 confidential counselling line, structured counselling or online CBT, and money, debt and legal information. Dependants included at no extra cost.
Digital Payslips
Employees access payslips and P60s from the app. No more printing, posting, or chasing. Payroll stays as it is: the payslip PDFs your payroll software makes are uploaded each month.
HR Tools
Employee profiles, document management, absence tracking, and compliance. Your clients get a basic HR system included — another reason to stay.
Their Branding
Each client's web portal carries its own logo and colours, or yours, with Employee Benefits. We add it when we set the account up. The web address, the app's store name and the system's emails stay WagePerks.
"We've added employee benefits to your payroll package"
That's it. That's the conversation. Your clients are already paying you for payroll. Now you're giving their employees access to 200+ brand discounts, a virtual GP, and a counselling helpline — and it all comes from you, as part of the service they already buy.
Your clients look good to their employees. Their employees feel valued. And you've just made yourself much harder to replace.
- Easy upsell — "for just a few pounds per employee"
- Tangible value employees use weekly — discounts, GP, counselling
- Makes your client's business more attractive to talent
- Reduces your client's employee turnover
- You become a strategic partner, not just a payroll processor
Everything you need to offer it
Branded Client Portals
Each client's web portal shows its own logo and colours, or yours, with Employee Benefits. We set it up for you.
We Do the Running
We set up each client, add its branding and look after support for admins and staff. We keep a record of every business you introduce.
Sales Materials
An overview and a landing page with your name alongside ours, ready to send to your clients.
Questions from payroll companies
Do our clients know it's WagePerks behind the platform?
Yes. Each client's web portal can carry its own logo and colours, or yours, but WagePerks stays visible. The web address ends in wageperks.com, the emails the system sends (such as invitations) come from WagePerks and name the client, and the App Store and Google Play apps, when they arrive, are called WagePerks. The mobile app takes the main brand colour only.
What margin do we make?
You set the price to your clients. We charge you a wholesale rate per employee per month, below our £4.50 Employee Benefits list price. The difference is your margin. We'll discuss exact numbers in your partner demo — it varies by volume, but it's designed to be a meaningful recurring revenue stream. Model your margin.
How does onboarding work for our clients?
Send us the client's details, its staff list (you already have this from payroll) and its logo and colours, or yours. We set up its account and branding, and staff are invited by email to sign in on their phone or computer. Each client turns on the parts it wants: perks, HR, rotas.
Can we offer different features to different clients?
Yes. Some clients might want just employee benefits. Others might want benefits plus the GP and EAP. Others might want to add the Shift Management bolt-on for rotas and clock-in, which is priced per team rather than per employee. Each client's account is set up separately, with the parts it wants turned on.
What if we already offer some form of employee benefits?
Most payroll companies don't — and that's the opportunity. If you do, we'd love to understand what you're currently offering and show you how WagePerks compares. Book a demo and bring your existing setup — we'll give you an honest assessment.
How big do we need to be?
We work with payroll companies of all sizes — from boutique companies with 5 clients to managed payroll providers with hundreds. There's no minimum. If you run payroll for employers, we can help you add benefits.